Why buying Your Breitling directly from the Brand is Part of the Experience

Buying a luxury watch is never just about completing a transaction.

It is about anticipation.
About trust.
About knowing that every step, from discovery to long-term ownership, is taken care of.

When you choose to buy your watch directly from Breitling in Switzerland, you are not only selecting a timepiece. You are choosing a complete brand experience built around expertise, transparency, and community.

Today, that experience begins in the physical boutique, or online.

A Seamless Online Experience, Backed by Real Experts

Breitling’s official online boutique gives customers direct access to the full brand universe – from iconic Navitimers and Chronomats to the latest releases and special editions.

Customers benefit from:

• Access to the complete official catalogue
• Secure purchasing, fast delivery, and optional boutique pick-up
• Transparent warranty and documentation
• Direct contact with trained brand advisors

Whether it is a question about sizing, materials, movements, or delivery, expert support is always available – even when shopping digitally.

And for those who prefer a physical touchpoint, Breitling boutiques remain open for trying on and comparing watches before or after an online purchase.

The result is a digital experience that feels personal, not distant.

One Account. Your Watch, Digitally Secured.

Every direct purchase includes access to a personal Breitling customer account, including the Breitling Digital Passport.

This secure profile allows owners to:

• Register and verify ownership

• Access blockchain-based digital certificates

• View warranty and service history

• Store COSC certification and documentation

• Transfer ownership securely if needed

Over time, this creates transparency and trust.

Your watch is not only yours on the wrist. It is digitally protected, traceable, and supported by the brand throughout its life.

Extended Warranty: Up to 8 Years of Confidence

For qualifying models, Breitling offers the possibility to extend the international warranty from five up to eight years through registration.

This reflects the brand’s confidence in its engineering and manufacturing standards.

For owners, it means long-term protection, certified servicing, and lasting peace of mind – especially for a watch designed to accompany you for decades.

Access to the Full Collection and Latest Releases

Buying directly ensures immediate and complete visibility into Breitling’s current offering.

New launches, updated materials, limited editions, and special configurations are presented exactly as intended by the brand.

There are no gaps, no uncertainty, and no compromises.

You experience the collection in its complete form.

Exclusive Gifts and Brand Extras

Customers who purchase directly from Breitling regularly benefit from special campaigns and brand-exclusive gifts.

Depending on the model and purchase value, these may include premium items such as:

• Leather travel bags and weekenders
• Official watch travel cases and presentation boxes
• Branded duffel bags, towels, and umbrellas
• Lifestyle accessories such as caps, wallets, and writing instruments

For example, recent VIP and Premium-tier campaigns for models such as the Navitimer and Chronomat have included high-quality travel bags and collector packaging.

These extras are not add-ons.
They are part of how Breitling expresses appreciation to its customers, and reinforces the feeling of being part of the brand.

Becoming a Part of Breitling's Community

Breitling’s identity is built around aviation, adventure, and performance – but its community is built through people.

By buying directly, customers gain access to:

• Local boutique events
• Product presentations and launches
• Collector gatherings
• Brand experiences

These moments bring enthusiasts together in a relaxed and personal setting.

It is where ownership becomes shared experience and where relationships with the brand deepen over time.

Trust, Authenticity, and Long-Term Value

A watch purchased directly from Breitling carries a transparent history from day one.

Customers benefit from:

• Guaranteed authenticity
• Full manufacturer warranty
• Complete documentation
• Official servicing eligibility

Over time, this clarity becomes part of the watch’s value.

It protects not only the investment – but also the enjoyment of ownership.

Smart Ownership with Yourasset Financing

A Breitling represents a meaningful investment. Financing makes ownership more flexible without compromising quality or security.

With Yourasset, customers can:

• Spread payments over 12 to 60 months
• Finance up to CHF 250,000
• Align payments with monthly income
• Benefit from tax-deductible interest in Switzerland
• Lock in today’s retail price

This allows customers to preserve capital and protect against future price increases, all while enjoying the true intrinsic value of high-quality materials, meticulous craftsmanship, and a brand heritage dating back to 1884.

Financing becomes an enabler, not a compromise.

Enjoy Today. Plan Responsibly.

High-quality Swiss watches are built to last generations. Many retain strong emotional and financial value over time.

A Breitling is not something you replace.
It is a timepiece you grow together with.
Something that accompanies milestones, travels, and achievements.

Combining direct purchase with structured financing supports a balanced approach to modern luxury ownership – thoughtful, responsible, and rewarding.

Your Breitling from Breitling - the preferred choice.

Buying your Breitling directly from the brand in Switzerland means choosing:

• A trusted experience, online and in-boutique
• Full access to the collection
• Personal expert support
• Exclusive gifts
• Local community involvement
• Extended warranty protection
• Centralized ownership management

Combined with transparent financing through Yourasset, this creates a confident and seamless ownership journey.

Because the best watches are not simply bought.

They are lived with.

Enjoy Your Asset - Breitling.

BREITLING
Chronomat B01 42

BREITLING
Navitimer Chronograph

Explore the Breitling collection and discover your next timepiece — supported by Yourasset’s flexible financing solutions.